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@type: Dentist · MedicalBusiness

Orthodontist schema generator

Orthodontic searches are long-consideration: parents and adults research aligners, braces and payment plans for weeks. Structured data that lists treatments, financing and free consultations keeps your practice in the comparison set at every step.

Free · no account needed · validated against Google's LocalBusiness guidelines

Example · Bright Smile Dental Studio
<script type="application/ld+json">{  "@context": "https://schema.org",  "@type": "Dentist",  "@id": "https://brightsmile-dental.example/groningen/#localbusiness",  "name": "Bright Smile Dental Studio",  "alternateName": "Bright Smile Groningen",  "legalName": "Bright Smile Tandartsen B.V.",  "description": "Family and cosmetic dentistry in the centre of Groningen. Same-week appointments, Invisalign aligners and gentle care for anxious patients.",  "url": "https://brightsmile-dental.example/groningen",  "logo": "https://brightsmile-dental.example/assets/logo-512.png",  "image": [    "https://brightsmile-dental.example/assets/practice-16x9.jpg",    "https://brightsmile-dental.example/assets/practice-4x3.jpg",    "https://brightsmile-dental.example/assets/team-1x1.jpg"  ],  "foundingDate": "2011-03-01",  "telephone": "+31 50 211 4480",  "email": "hello@brightsmile-dental.example",  "priceRange": "€€",  "currenciesAccepted": "EUR",  "paymentAccepted": "Debit Card, Credit Card, iDEAL, Insurance",  "knowsLanguage": [    "Dutch",    "English",    "German"  ],  "address": {    "@type": "PostalAddress",    "streetAddress": "Oude Ebbingestraat 42",    "addressLocality": "Groningen",    "addressRegion": "Groningen",    "postalCode": "9712 HL",    "addressCountry": "NL"  },  "geo": {    "@type": "GeoCoordinates",    "latitude": 53.221432,    "longitude": 6.566874  },  "hasMap": "https://maps.app.goo.gl/brightsmile-example",  "areaServed": [    {      "@type": "Place",      "name": "Groningen"    },    {      "@type": "Place",      "name": "Haren"    },    {      "@type": "Place",      "name": "Paterswolde"    }  ],  "openingHoursSpecification": [    {      "@type": "OpeningHoursSpecification",      "dayOfWeek": [        "Monday",        "Tuesday",        "Wednesday",        "Thursday",        "Friday"      ],      "opens": "08:30",      "closes": "12:30"    },    {      "@type": "OpeningHoursSpecification",      "dayOfWeek": [        "Monday",        "Tuesday",        "Wednesday",        "Friday"      ],      "opens": "13:30",      "closes": "17:30"    },    {      "@type": "OpeningHoursSpecification",      "dayOfWeek": "Thursday",      "opens": "13:30",      "closes": "20:00"    },    {      "@type": "OpeningHoursSpecification",      "dayOfWeek": "Saturday",      "opens": "09:00",      "closes": "13:00"    }  ],  "specialOpeningHoursSpecification": [    {      "@type": "OpeningHoursSpecification",      "name": "Christmas Day",      "validFrom": "2026-12-25",      "validThrough": "2026-12-26",      "opens": "00:00",      "closes": "00:00"    },    {      "@type": "OpeningHoursSpecification",      "name": "New Year's Eve",      "validFrom": "2026-12-31",      "validThrough": "2026-12-31",      "opens": "08:30",      "closes": "13:00"    },    {      "@type": "OpeningHoursSpecification",      "name": "New Year's Day",      "validFrom": "2027-01-01",      "validThrough": "2027-01-01",      "opens": "00:00",      "closes": "00:00"    }  ],  "medicalSpecialty": "Dentistry",  "isAcceptingNewPatients": true,  "hasOfferCatalog": {    "@type": "OfferCatalog",    "name": "Dental treatments",    "itemListElement": [      {        "@type": "Offer",        "itemOffered": {          "@type": "Service",          "name": "Check-up & cleaning",          "description": "Full exam, scale & polish and oral cancer screening."        },        "price": "79.00",        "priceCurrency": "EUR",        "priceSpecification": {          "@type": "UnitPriceSpecification",          "price": "79.00",          "priceCurrency": "EUR",          "unitText": "per visit"        }      },      {        "@type": "Offer",        "itemOffered": {          "@type": "Service",          "name": "Invisalign clear aligners",          "description": "Digital scan, treatment plan and aligner series."        },        "priceSpecification": {          "@type": "PriceSpecification",          "minPrice": "2950.00",          "priceCurrency": "EUR"        }      },      {        "@type": "Offer",        "itemOffered": {          "@type": "Service",          "name": "Teeth whitening",          "description": "In-chair whitening with take-home trays."        },        "price": "349.00",        "priceCurrency": "EUR"      },      {        "@type": "Offer",        "itemOffered": {          "@type": "Service",          "name": "Emergency dental care",          "description": "Same-day appointments for pain, swelling or broken teeth."        },        "priceSpecification": {          "@type": "PriceSpecification",          "minPrice": "95.00",          "priceCurrency": "EUR",          "maxPrice": "250.00"        }      },      {        "@type": "Offer",        "itemOffered": {          "@type": "Service",          "name": "Dental implants",          "description": "Single-tooth implant including crown."        },        "priceSpecification": {          "@type": "PriceSpecification",          "minPrice": "2400.00",          "priceCurrency": "EUR"        }      }    ]  },  "aggregateRating": {    "@type": "AggregateRating",    "ratingValue": "4.9",    "reviewCount": "312",    "bestRating": "5",    "worstRating": "1"  },  "review": [    {      "@type": "Review",      "author": {        "@type": "Person",        "name": "Sanne de Vries"      },      "reviewRating": {        "@type": "Rating",        "ratingValue": "5",        "bestRating": "5"      },      "reviewBody": "Finally a dentist that doesn't make me nervous. Clear explanations and zero waiting time.",      "datePublished": "2026-09-14"    },    {      "@type": "Review",      "author": {        "@type": "Person",        "name": "Mark Jansen"      },      "reviewRating": {        "@type": "Rating",        "ratingValue": "5",        "bestRating": "5"      },      "reviewBody": "Emergency appointment the same afternoon — fixed my cracked molar painlessly.",      "datePublished": "2026-08-02"    }  ],  "sameAs": [    "https://maps.app.goo.gl/brightsmile-example",    "https://www.facebook.com/brightsmilegroningen",    "https://www.instagram.com/brightsmilegroningen",    "https://www.linkedin.com/company/bright-smile-dental-studio"  ]}</script>
Validator score 96/100 · 0 errors

Generate your orthodontist schema

Fill in your details — the JSON-LD, validator and search preview update as you type. Free, no account.

Full builder

Step 1 of 7

Business

Business type

Pick the most specific schema.org subtype. It's the strongest relevance signal you can send.

Identity

Use the name exactly as it appears on your storefront and Google Business Profile.

Missing business name

0/750

Website & media

Missing website URL

Square, at least 112×112px, on a plain background.

No images

Medical details

Free schema checker

Validate existing orthodontist markup

Already have orthodontist markup? Paste it to see its score, rich result eligibility and exactly what to fix.

Properties that matter for orthodontists

medicalSpecialtySet to Dentistry and describe orthodontics in the description for clear topical relevance.
hasOfferCatalogSeparate Invisalign, ceramic braces and retainers with price ranges.
paymentAcceptedMention Financing and Insurance — key decision factors for long treatments.
areaServedOrthodontists draw from a wider radius than general dentists; list the towns you serve.
name + addressRequired by Google for every LocalBusiness — and must match your Business Profile exactly.

Best practices

  • Publish a free-consultation service at price 0 — it's a strong conversion hook in AI answers.
  • If you run satellite offices on certain days, give each its own location and opening hours.
  • Link your Invisalign provider profile in sameAs to strengthen entity trust.

FAQ

What the validator checks

  • Required name and full postal address
  • Phone format and international prefix
  • Overlapping or invalid split hours
  • Coordinates with 5+ decimal precision
  • Expired holiday exceptions
  • Keyword-stuffed business names
  • Self-serving review markup
  • Most specific schema.org subtype

For agencies

Managing several orthodontists?

Host the schema for up to 25 client locations and update hours across every site from one dashboard.

See Pro