@type: BeautySalon · HealthAndBeautyBusiness
Beauty salon schema generator
Beauty salons are booked on treatment and price: brows, lashes, facials, waxing. Beauty salon schema lists each treatment with its from-price and your opening hours, so “lash lift near me open Saturday” finds you instead of a booking platform.
Free · no account needed · validated against Google's LocalBusiness guidelines
<script type="application/ld+json">{ "@context": "https://schema.org", "@type": "BeautySalon", "@id": "https://lumenbeauty.example/#localbusiness", "name": "Lumen Beauty Studio", "description": "Brows, lashes, facials and waxing in central Utrecht. Small studio, certified therapists, evening appointments on Thursdays.", "url": "https://lumenbeauty.example", "logo": "https://lumenbeauty.example/logo.png", "image": [ "https://lumenbeauty.example/img/studio-16x9.jpg", "https://lumenbeauty.example/img/lashes-1x1.jpg" ], "telephone": "+31 30 555 0175", "email": "hello@lumenbeauty.example", "priceRange": "€€", "currenciesAccepted": "EUR", "paymentAccepted": "Debit Card, Credit Card, iDEAL", "address": { "@type": "PostalAddress", "streetAddress": "Oudegracht 211", "addressLocality": "Utrecht", "addressRegion": "Utrecht", "postalCode": "3511 NH", "addressCountry": "NL" }, "geo": { "@type": "GeoCoordinates", "latitude": 52.08915, "longitude": 5.12094 }, "openingHoursSpecification": [ { "@type": "OpeningHoursSpecification", "dayOfWeek": [ "Tuesday", "Wednesday", "Friday" ], "opens": "09:30", "closes": "18:00" }, { "@type": "OpeningHoursSpecification", "dayOfWeek": "Thursday", "opens": "09:30", "closes": "21:00" }, { "@type": "OpeningHoursSpecification", "dayOfWeek": "Saturday", "opens": "09:00", "closes": "17:00" } ], "specialOpeningHoursSpecification": [ { "@type": "OpeningHoursSpecification", "name": "Koningsdag", "validFrom": "2027-04-27", "validThrough": "2027-04-27", "opens": "00:00", "closes": "00:00" } ], "hasOfferCatalog": { "@type": "OfferCatalog", "name": "Treatments", "itemListElement": [ { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Lash lift & tint", "description": "Keratin lash lift with tint, about 60 minutes." }, "price": "65.00", "priceCurrency": "EUR" }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Brow lamination", "description": "Lamination, shape and tint." }, "price": "55.00", "priceCurrency": "EUR" }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Signature facial", "description": "Cleanse, peel, mask and massage, 75 minutes." }, "priceSpecification": { "@type": "PriceSpecification", "minPrice": "89.00", "priceCurrency": "EUR" } } ] }, "aggregateRating": { "@type": "AggregateRating", "ratingValue": "4.9", "reviewCount": "312", "bestRating": "5", "worstRating": "1" }, "sameAs": [ "https://maps.app.goo.gl/lumenbeauty-example", "https://www.instagram.com/lumenbeautyutrecht", "https://www.treatwell.nl/salon/lumen-beauty-studio-example" ]}</script>Generate your beauty salon schema
Fill in your details — the JSON-LD, validator and search preview update as you type. Free, no account.
Step 1 of 7
Business
Type & identity
Business type
Pick the most specific schema.org subtype. It's the strongest relevance signal you can send.
@typeIdentity
Use the name exactly as it appears on your storefront and Google Business Profile.
nameMissing business name
alternateNamelegalNamedescription0/750
sloganfoundingDateWebsite & media
urlMissing website URL
logoSquare, at least 112×112px, on a plain background.
imageNo images
Free schema checker
Validate existing beauty salon markup
Already have beauty salon markup? Paste it to see its score, rich result eligibility and exactly what to fix.
Properties that matter for beauty salons
@type: BeautySalon | The dedicated schema.org type for beauty and cosmetic treatments. |
hasOfferCatalog | One offer per treatment with a from-price and duration in the description. |
openingHoursSpecification | Late evenings and Saturdays are when salons get booked — state them per day. |
sameAs | Instagram is your portfolio; link it with your booking profiles. |
name + address | Required by Google for every LocalBusiness — and must match your Business Profile exactly. |
Best practices
- Name treatments the way clients search for them (“lash lift”, not “Signature Lash Ritual”).
- Use HairSalon or NailSalon for those specialties; BeautySalon fits mixed treatment menus best.
- Update seasonal offers through a hosted embed so the site never shows last season's prices.
FAQ
What the validator checks
- Required name and full postal address
- Phone format and international prefix
- Overlapping or invalid split hours
- Coordinates with 5+ decimal precision
- Expired holiday exceptions
- Keyword-stuffed business names
- Self-serving review markup
- Most specific schema.org subtype
For agencies
Managing several beauty salons?
Host the schema for up to 25 client locations and update hours across every site from one dashboard.
See Pro